We engineer the software your business runs on.

Platforms, bots and automations, dashboards and the websites around them — designed, built and hosted by one artist-led engineering studio in Florida, since 2015.

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Websites and platforms

The part your customers see. Fast, custom and bilingual when you need it — from a one-page site to a platform with logins, roles and a database of its own: client portals, member hubs, booking engines, course platforms, your own checkout.

Among our buildsA 225-product storefront for Filomena Fernandez, a bilingual e-commerce with patient intake for Aeternum Fungi, a cabinetry showroom site for Amaya Home Design, a fine-art portfolio for Giordano Fronte.

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Dashboard and CRM

Every build ships with its own dashboard: inbox, leads, pipelines, bookings, orders, posts. Email, SMS and WhatsApp campaigns go out from the same place, with the numbers next to them — no third-party tool to log into.

Among our buildsAn inventory dashboard with server-rendered unit pages for SuperMixers, a quote-journey back office for Cheap On Tires 4x4, a CRM with campaigns and automations for Metropolitan Real Estate.

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Bots and automations

Work that keeps running while you sleep: analyzers that read listings and score them, follow-ups by SMS and WhatsApp, a phone line that routes calls, scheduled jobs, AI agents trained on your process.

Among our buildsA deal desk that scores incoming properties for The Home Deal, a copy-trading engine for a fintech club, auto-translated blog publishing for our own site.

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Integrations

If it has an endpoint, we connect it; if it doesn't, we build the bridge. Payments, messaging, property-data feeds, your CRM and accounting tools, your supplier's API — wired once, monitored forever.

Among our buildsProperty-data feeds for a Miami cash buyer, a logistics partner's quoting flow for iLogistics, payment and membership engines for an Orlando detailing shop.

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Hosting and maintenance

Our own servers. SSL, backups, monitoring, cookie-free analytics and the change-request agent — covered by one monthly plan, so the product keeps improving after launch instead of going stale.

Among our buildsEvery Mentes product, from a one-page site in Sarasota to a trading platform — the same infrastructure, the same people on call.

A Mentes build is not a page. It is a system — designed from first principles, coded by hand and hosted on our own infrastructure, by the same people who answer your email.

Your product ships with an agent.

Ask for a change in your own words, from your dashboard. The agent drafts it, the Mentes team reviews it, it goes live — and you get a reply right there. No tickets, no waiting for an invoice.

  • Private analyticsCookie-free, on our own servers. Live visitors, top pages, referrers.
  • Human reviewEvery automated edit is checked by a person before it reaches your customers.
  • One monthly planHosting, dashboard, agent and updates. No surprise invoices.

Engineered, not improvised.

Every project runs through DMAIC — the five-step discipline Lean engineers use on a factory floor. It is how an industrial engineer builds software, and why the result still holds up a year later.

Define

What the system must do.

Scope, users, constraints and the one number that will tell us it worked.

What we do
Stakeholder interviews, a walkthrough of the process as it runs today, requirements, the success metric, a technical assessment.
What you get
A written brief we both sign, a fixed scope and a fixed price — or an honest “not yet”.
Timing
One to two weeks.
Measure

The baseline, in numbers.

Before anything is built, we know how the process performs today.

What we do
Current workflow mapped, data pulled from your tools, analytics installed, load and volume estimated.
What you get
A baseline to compare the finished product against, and a data model that will not need rebuilding.
Timing
One week, overlapping with Define.
Analyze

Where the process breaks.

Bottlenecks, hand-offs and the steps worth automating first.

What we do
Architecture, integration map, automation candidates, risk review, security and compliance check.
What you get
A system design you can read without a technical background, and a build plan ordered by impact.
Timing
One week.
Improve

Build, demo, ship.

Design, code, integrations and copy — demoed every week on real data.

What we do
UX and UI, front-end and back-end, bots and integrations, content, QA, launch checklist.
What you get
A production system with its dashboard, analytics and documentation. Nothing leaves the studio until it works.
Timing
Four to ten weeks, depending on scope.
Control

Keep it running. Keep it improving.

Launch is the start of the engagement, not the end of it.

What we do
Hosting, monitoring, backups, the change-request agent, monthly readouts, quarterly reviews.
What you get
A product that gets better every month, and a number every month that says by how much.
Timing
Ongoing, on one monthly plan.

Plans.

Build fees are quoted per project. Running it is a monthly plan.

Websites
from $30/month

Custom site, branded dashboard, hosting, SSL, monitoring and the change-request agent.

  • Custom design and build
  • Branded dashboard with inbox and leads
  • Hosting, SSL, backups, monitoring
  • Change-request agent
See website plans
Bots, platforms and software
from $49/month

Every platform is custom, so every plan is too. Scoped and priced in the Define phase — hosting, monitoring, the agent and monthly improvements included.

  • Scoped and priced in Define
  • Users, roles and your own database
  • Hosting, monitoring and backups
  • Agent and monthly improvements
Scope a platform
CRM
from $29/month

Email, SMS and WhatsApp campaigns, automations and segments from your own dashboard. Standalone or inside a Mentes product.

  • Email, SMS and WhatsApp campaigns
  • Automations and segments
  • Lead scoring and A/B tests on Pro
  • Works standalone or inside your build
See CRM plans
Domains from $20 a year for any Mentes-hosted product, with privacy included. Buy a domain

Then, growth.

Once the product is live, the same team can run the marketing around it. Secondary to the engineering, built on the same data.

  • Brand identity

    Naming, logo, type, palette and guidelines that hold up from a favicon to a billboard.

  • Paid ads

    Google, Meta, LinkedIn and Reddit, owned end-to-end with attribution that reaches your CRM.

  • Social media

    Calendar, production and community management for the platforms that move your numbers.

  • Email and SMS

    Lifecycle flows, broadcasts and segments, sent from the CRM you already own.

  • SEO

    Technical SEO, content and on-page work measured in your own analytics.

  • Growth strategy

    Positioning, funnel design and a monthly readout that turns the numbers into decisions.

“They understood the brand better than we did.”

Pedro LopezNordic Brands

Tell us about the project.

We answer within one business day, in English or Spanish.

StudioFlorida — working worldwide
HoursMonday to Friday, 9 to 6 Eastern

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